Daio GOO.N diapers were born in Daio Paper Co., Ltd., one of the three major comprehensive paper companies in Japan. Daio Paper Co., Ltd., founded in 1943, has a history of more than 70 years. Not only does it produce two kinds of paper, including paper towels, newspapers, publishing and printing paper, information paper, packaging cardboard, and household paper, but it also manufactures and sells a variety of processed household paper products. In 1980, it began to produce baby diapers, and in 1993, it began to produce adult diapers. Dawang GOO.N diapers use the world's leading pulp technology and polymer absorbent materials to improve the absorbency and air permeability of traditional diapers. They are ultra-thin, soft, and close-fitting. Natural vitamin E is added to prevent red buttocks. GOO.N means 'rapid growth' in Japanese and 'good diapers' (GOODNAPPY) in English.

In 2019, Japan Dawang Group signed a cross-border exclusive agency cooperation with Shanghai Dingwen Trading. Shanghai Dingwen focuses on providing one-stop business solutions with brand e-commerce as the core, actively expands product categories, and develops facial tissue, kitchen paper and other businesses. Deeply cultivate and serve the Dawang brand, create a marketing and shopping experience of 'experience is king' for consumers, and help build a bridge between brands and consumers. At the same time, the project service team has established close business relationships with major platforms to help fully communicate operational needs, and then connect platform resources more efficiently to speed up the achievement of established phased operational goals. In 2020, the full coverage of Dawang brand online cross-border KA and B2C channels will be realized; during JD International’s self-operated 618 period, it will increase by 10 times compared with last year; The revenue increased by more than 50% over the same period, and in the first half of 2022, it achieved the No. 2 sales performance in the diaper category.